Tuesday, July 07, 2009

Unscruplous marketing/ Unwanted sms

Imagine being bombarded with sms almost every unrelenting hour, of things to buy, clothes to wear and places to eat. I always thought these were mid class companies having nothing better for their marketing have resorted to these means. Spamming your mobile is the way of the day, previously it was credit card companies and banks, now after DND its sms galore. Unobtrusive they may say, imagine putting your mobile phones in silent so that you dont wake you up in the middle of the night to see a garbage sms about some product, while fearing you might miss some important call or info in the process from people who actually need us.

In one case, when receving some sms multiple times I called them wherein a female took my phone and name to do the needful but wala within the next day, another sms has already landed. Ironically for this company its been almost the tenth time, and what excuses they have:

You had visted us earlier and as a valued customer you are receving this: Daah; I never been to that place, and usually they buy the customer list from other related companies.

Soemone else would have triggered it: Hmmmp, now how lame can that be, the company name is flashing on the top of the sms sender, if every employee could do that, then we would have no check whatsoever. These sms are specifically being sent via some sms bulk sender software or delegated to third party company.

Well if you really want to do something about it, best is call the sms sender if theres a phone number mentioned and ask them to deregister yourself. Else if nothing happens complain at your service provider, but before that you can check if your number is already under DND. Here are some of the list

Airtel
Vodafone
BSNL
MTNL
Spice
Idea
Reliance
Tata Indicom

For more information check this website: National Do Not Call Registry

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Wednesday, June 17, 2009

How green!

Well sometimes I wonder why do we have birthdays, festivals or for that matter all those valentine, teacher's day etc etc.

For a simple reason that we wish to celebrate the person or the thing; on that day exclusively and maybe overdoing it in the process and almost are pardoned to forget it/ him/her on all other 364 days of the year.

Maybe not always; the reason my steering shifts to that direction is for something similar we did few days back on environment day. We went out of the way to a far off place in the city outskrits to plant a thousand sapling via a eco related NGO who has tied down with another firm to take care about the welfare of these newly relocated beings till they attain maturity, hmmmp sounds ok enough.

It was a large almost barren piece of land with shrubs and weeds dotting the landscape and potholes neatly dug all around the place so we can relocate our friends to their new dwellings. Gardening as a hobby and that too in a small backyard seems simple and fun but working with spades and trowel in mud and scorching sun is almost a different ball game. We were sweating good enough to water the plants ourselves, while in another corner coconut water sold like hot cakes. The whole thing looked like a fanfare in itself.



The guest of honor mentioned that this drive is part of a bigger drive to plant a million trees in bangalore, wow, that sure is a big number, and we planted a thousand of those today. The only regret, we would never revisit that place to see how those baby fared. Did that place actually become a green spate of land it was envisioned. The deed was done and the day celebrated & the target met, or did we?

In our zest we humans ravel on the chance to envision, begin an idea a movement, but sometimes once we go past the start line we forget why we came there in the first place. The idea of responsibility of owning the task should be fostered till the end.

And maybe for certain things or people we wouldnt need to celebrate them exclusively but each day by simple smaller gestures the deed would be done.

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